Stan Knoops &
Director Global CI category &
Regional Sensory Manager
Stan Knoops has almost 20 years’ experience at the creative interface of Sensory, Marketing and consumer behavior. 10 years at IFF, and 7 years at Unilever. He has degrees in Food Science, Marketing, and economics. Currently, Stan is heading up the global fabric insight team at International Flavor & Fragrances (IFF.com), with a personal mission to make the world smell better.
James Gater is the Regional Sensory Manager for IFF, providing support and guidance across the complete product cycle from ideation to manufacturing. With experience across agency, academia and B2B organizations, James strives to investigate and explore new and innovative approaches that help us understand how products are experienced.